There were three distinct stages in my consideration of the sui generis Cinerama feature from 1963, “It’s a Mad, Mad, Mad, Mad, World.” The movie’s gimmick was that it collected more comedians and comic actors in a single Hollywood production than has ever been featured before, which meant, naturally, that it had to be the funniest movie ever….or so we were told.
I first saw IAMMMMW at Boston’s Cinerama Theater when I was 12. It was the first of the new, improved, seamless Cinerama features, which meant it was inferior to the original format, which wrapped around the audience. There were few effects in the movie that took advantage of the giant screen, either. But like all boys under 20 or so, I thought IAMMMMW was very amusing and a lot of fun. Girls didn’t get it, for the most part, and that has never changed. It’s physical comedy and slapstick throughout, and often cruel slapstick. This is a real male-female divide that appears to be timeless.
I was also, even back then, an omnivore of popular culture. Seeing so many familiar comedy icons of the era (and the previous one) in one movie was a thrill; of course, that was one of the main goals of the film. Sid Caeser, Milton Berle, Jimmy Durante, Jonathan Winters, Phil Silvers, Buddy Hackett, Mickey Rooney and more, with well-conceived cameos by the likes of Jack Benny, Jerry Lewis and Don Knotts—in the waning period of Hollywood all-star cast spectaculars, the idea of doing one with comedians was irresistible.
I saw the movie a second time in my thirties, and was shocked how different my reaction to it was. To be fair, I recalled many of the sequences that would have been funnier as a surprise, but the film seemed over-long, abrasive and, most surprisingly, sad. The subplot in which Spencer Tracy plays an aging police captain who becomes disillusioned with his professional and family life to the extent that he tries to steal the money that has set off an insane race among the assorted loonies is more tragedy than comedy, and, oddly, Tracy didn’t play any of his role for laughs. Grace, my wife, hated the movie in 1963 and hated it just as much when I made her watch it again with me.





