The bizarre episode in Portland, Oregon, in which two bakery employees were fired for following store policy because their doing so upset a black activist, and the establishment is so self-righteously “woke” that her demands were deemed sufficient to make injustice mandatory, has received almost no national publicity. I presume this is because it illustrates the worst of progressive logic, group preference, and hubris to a nauseating extent. Almost as awful as the Back to Eden bakery’s mistreatment of its employees are the addled statements of its owners, which betray an increasingly common (I wish I could write “rare”) certitude of a standard-issue social justice warrior’s virtue, despite overwhelming evidence to the contrary.
Here is johnburger2013’s fascinating analysis of this mess in his Comment of the Day on the post,When Businesses Have No Principles, No Courage, And The Community Likes It That Way….
This story is fascinating on so many levels, from all angles: legal, business practices, ethics, public relations damage control, and a whole host of other areas. Thankfully, geometry and nationalized medical care were spared.
From the outset, it seems kind of dumb to deny a patron pastry at 9:06 p.m. because of a rigid application of store hours. This is a bakery and the business of a bakery is sell baked goods. Any sale of a baked good is a good sale, no?
Yet, if the bakery declares the store hours, the employees should not necessarily be punished for enforcing that policy. Otherwise, you would have people coming and going at all hours and the employees would have to stay beyond their shifts, which may result in hardships on them and others the employees depend on. For instance, if a child is at daycare, there may be an additional fee payable to the daycare because the employee arrived late to pick up the child. Termination of the employees for enforcing the store’s hours seems cruel, harsh, and unfair to the employees.
How this situation spiraled out of control is truly amazing. At first, I thought the fired employees posted about it; then, I learned the Lillian, the Perpetually Aggrieved, posted videos she took from outside the bakery on her Facebook feed, which then went viral. Many Facebookers banded together in a quasi-online lynch mob and filled the bakery’s Facebook page with love letters and messages.
The owners, dreaming of gluten free cookies, awoke to a public relations nightmare. One of the owners contacted Lillian via Facebook Messenger to try to apologize and resolve the problem (without knowing the real facts); though well-intentioned, he stepped into a virtual hornets’ nest. He then tried to make further amends by writing a preliminary statement, which failed miserably. His response: a 3400 word statement, which he subsequently deleted. Here is a link I found on a site called “The Way Back Machine”* that includes the bakery’s initial statement and the update:
The two statements, taken together are a brilliant lesson in multiculturalism, diversity, virtue signaling, damage control failures, capitulation to The Mob, sacrificing someone for the Greater Good, and the ranking order of privilege and standing in the Grievance Industry.
The initial statement had this little gem:
“Back to Eden Bakery is 100% committed to being a welcoming and supportive environment for all customers who share our values of inclusivity (sic?) and dismantling the white supremacist hetero-patriarchy.” Continue reading