“The silent sadness of the CBS newswoman’s face at 0:29… hilarious. So funny that these newsfolk don’t activate actorly skills to project the appearance of professionalism and neutrality.”

—Attorney/blogger Ann Althouse, commenting on the doleful expression on CBS newswoman Norah O’Donnell’s face after the report that the network’s focus group of undecided voters scored last night’s debate a victory for Mitt Romney.

The video:

Althouse’s observation is perceptive, as hers often are. Although many studies have found that the facial expressions, body language and vocal inflections of broadcast news journalists influence audience perceptions and opinions, and carry at least as much potential for bias and slanted reporting as the news content itself, few of O’Donnell’s colleagues, if any, make any effort to ensure that these non-verbal communications are objective as a matter of professionalism and fairness. This is because broadcast journalism has largely abandoned fairness, objectivity and professionalism as priorities or industry standards. Continue reading →