The FDA’s Disgust Offensive: Manipulative and Wrong

Why stop at this?

I’ve never smoked.  My wife is a smoker and I am worried about her; I also think the tobacco industry is more or less despicable. Nevertheless, I find the new disgust-initiative by the FDA on cigarette package labeling  troubling. If it’s ethical, it only passes muster in a utilitarian balancing formula, and even then I think it opens the door to government abuse.

Thanks to a 2009 law, cigarette makers must add large, graphic warning labels depicting diseased lungs, a man exhaling smoke through a hole in his neck, a baby near a cloud of smoke, a dead body, a man wearing a black t-shirt with “I Quit” written across the chest and three other ugly images to packaging and advertising in the U.S. by October 2012. These will be accompanied by warning labels with messages like “Smoking can kill you” and “Cigarettes cause cancer.” In full, stomach-turning color, the new labels must occupy the top half of the front and back of  cigarette packs, and 20% of any cigarette ad’s space. The labels must also include the number of a national quit line and the current warning labels.

All this, yet the government allows the stuff to be sold. I don’t get it, frankly. If cigarettes are so bad that the FDA feels it has to use tactics this extreme, then it should have the courage to just ban them, like they ban other harmful substances. Continue reading