Why Would Anyone Trust A Company That Tricks Them Into Opening Its Junk Mail?

" Disclaimer: This document isn't intended to be as misleading as it obviously is."

The firm is Ideal Tax Solutions, and I’m sure, really I am, that the people who run it, which include lawyers bound by the professional ethics rules prohibiting them from engaging in misrepresentation, dishonesty, deceit or fraud, are dedicated and well-intentioned. From an ethics stand-point, however, why anyone would trust a company that markets its services in a blatantly misleading way is beyond my comprehension. Someone must; a lot of someones must. Yet the company introduces itself to potential customers by deceiving them.

The letter arrives in an envelope that works very hard to look like it will contain an official IRS document. The mailing stamp has an elaborate eagle and flag logo; a large 2011 is posted in the lower right-hand column. Also there: a statute number TITLE 18 SEC. 1702 US CODE. There is a window in the envelope, and the address that is visible appears on institutional pink paper.

Oh-oh. Continue reading

What Do you Call A Newspaper That Defends Outrageous Journalistic Practices? How About “Di Tzeitung”?

If Di Tzeitung had covered the Civil War

If I could pronounce it, the Brooklyn-based Hasidic newspaper Di Tzeitung would be useful shorthand  for “shamelessly using rationalizations to defend indefensible conduct.”

Last week, the newspaper ran the now-familiar photo of President Obama, Secretary of State Hillary Clinton, and others in the White House Situation Room, except that in Di Tzeitung’s version, Clinton  and the only other woman present, Director for Counter-terrorism Audrey Tomason, had magically vanished. Di Tzeitung had airbrushed them out, Politburo-style.

Of course, publishing the photo of a historic news event and altering it to convey misleading or false information (in this case, “Hillary wasn’t there”) is a substantial and wide-ranging violation of core journalism ethics, a breach of the reader’s trust, unfair, dishonest, misleading, incompetent and disrespectful. The altered photo was alternately condemned and mocked all over the media and blogosphere. Yet Di Tzeitung is largely unapologetic, and made it clear that it would do the same thing again if the opportunity arose. In a prepared statement, the editors explained why they did nothing “wrong”…well, almost nothing…challenging the Olympic record for rationalization by a news organization along the way: Continue reading

Note to Ethics Alarms Readers: No More Ads! (And I’m Sorry It Took So Long For Me To Kill Them)

Dear Ethics Alarms Readers,

As discussed here last week, I only recently learned that WordPress has been planting ads in Ethics Alarms according to some mysterious formula. Whatever it is, the formula managed to keep me in the dark and deface my blog, giving some readers the impression that I had approved of, or profited from the ads. I never saw them, nor did WordPress ever give me notice what the ads were, how they were being placed, or that they were being run at all. Some of the ads, I learned, were for products that I find objectionable: for example, Barack Obama-mocking T-shirts in questionable taste.

Without checking to make sure, because it is pointless, I will stipulate that somewhere in the vast number of Conditions of Use provisions I must have agreed to at some point in time now lost to posterity, there must have been a statement in fine print giving WordPress permission to do all this. Had I read it, I would have probably agreed to it anyway, and would still be in the same position today, coming late to the realization that because I never saw ads on Ethics Alarms doesn’t mean some readers aren’t. I take full responsibility for this, and I apologize. I have a duty to you, just like WordPress has a duty to me. It should have kept me informed, particularly when their conduct affected the content of my website. It didn’t.

Anyway, I have paid the 30 bucks that buys me, and you, a year of ad-free content. If you see another ad on Ethics Alarms, please let me know. And There Will Be Blood.

Thank you for your patience, passion, loyalty and understanding. In the year since Ethics Alarms began, we have begun to build a diverse community of readers who constantly surprise, challenge, amuse and enlighten me with its insight and opinion on ethics and related matters. I know I don’t express my appreciation to all of you frequently enough; I will try to do better.

Sincerely,

Jack Marshall