Unethical Ad Of The Month: Kurl-On Mattresses

A phenomenon I have never understood and will never understand is the destructive herd mentality in group decision-making. Yes, I know there is peer pressure and ass-kissing and strong motivation to go along with the crowd, but when an organization is considering something mind-blowingly stupid, including actions that should set off every ethics alarm within 20 miles, why is it that nobody, not a single person, steps up and says, “What??? Are you all insane? You can’t do this, and here’s why: it’s stupid! It’s obviously stupid. Think about it for ten seconds, and you’ll know it’s stupid, and will be a disaster for everyone.”

But nobody says it. So we get the Titanic without enough life boats, and Pickett’s Charge, and Lawn Darts and a sequel to “The Exorcist” featuring James Earl Jones dressed as a giant locust. On a slightly less epic scale, you get this mattress ad, by the Kurl-On company in India :

Mattress ad

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