The honor of the first Comment of the Day in 2016 goes to pennagain, previously penn, who assesses the forces turning our journalistic establishment to ethics mush. It is not a pretty scenario, but well worth thinking about. He was inspired by my article about the Washington Post dropping socialist pundit Harold Meyerson in part because he wasn’t getting enough clicks. Where it stops, nobody knows.
Here’s pennagain:
Twelve [delivered Washington Post daily print editions in another commenter’s apartment building] down to two is about what the trend is for paper subscriptions running out, and free internet use taking over. In the short run, probably, the metro papers will all go behind the paywall while smaller ones hold out for local advertisers, but for now there is a steady drop in print and a rise in online subscriptions, with a (temporary) small increase in access to both. All news media — newspapers, television and radio — are losing ground to the fragmentation of the internet universe as it “narrowcasts” to further and further special interests. The long run is not a pleasant prospect.
In the meantime, the born-to-the-web generation has been raised on free news, as have a majority of the current readers who lost their home-delivered (now less than 400) newspapers.
My concern is that perception of news is probably down about the same (12:2) — the smaller the screen, the poorer the perception. Internet pages are awash with advertisements up and down the sides and through the middles, flashing and flickering, sounding out automatically (this is fairly recent distraction and, I think, a true impingement on privacy), not to mention the seductive invitations between paragraphs to links that frequently cut into the text itself.
In a medium where the whole story could be presented as such on one “page,” it is cut into pieces and continued-on other screens, each of which takes more and more time to load its own load of ads. More incentive for those not desperately hooked to the story to check out one of the links or the next site down the line instead of getting all the information saved for more advertising. Click.
