The ignominy of mere Ethics Dunce status is too good for OKCupid CEO Christian Rudder and his online dating service, and Unethical Website of the Month doesn’t do it justice either. The online dating website has revealed itself as an ethics outlaw, and a smug one. It is lying to its customers, toying with the lives of vulnerable people who trust it, and doesn’t see anything wrong with its conduct.
That qualifies OKCupid as a Corporate Fick, the first ever so-identified here. As stated in the blog glossary of terms and concepts, a fick is someone who openly and blatantly violates social norms of responsibility, honesty or fairness without shame or remorse. That description fits OKCupid to a fare-thee-well.
In case you missed the story, the website revealed—proudly, in fact—that it intentionally set up users with bad dates, or mismatched by its own compatibility formulas, to see how people would behave. The uproar over Facebook’s undisclosed manipulation of users’ moods prompted the disclosure.Facebook’s experiment violated research ethics standards, and the company was misrepresenting both law and ethics when it claimed that they had Facebook user’s consent to use them as cyber lab rats. That was bad. This is infinitely worse. Continue reading
Ethics Alarms 