Under Armour

Ethics Quiz: Does “Black Olives Matter” Matter?

/ Jack Marshall / 45 Comments

Black Olives matter shirtI almost made this controversy an ethics quiz in July, but decided it was a fleeting jest. Wrong, Ethics-breath! Now the story has heated up again.

Paisano’s, an Italian restaurant  in Albuquerque, New Mexico is selling ‘black olives matter” T- shirts and caps following the uproar over the phrase last month, when the restaurant placed it on a marquee outside the restaurant in July:

Black Lives Matter sign

Then, owner Rick Camuglia said he came up with the play on words to sell a new tuna dish with black olive tapenade. When Camuglia posted pictures of the dish and the sign on Facebook, he drew angry complaints that he was being insensitive and “trivializing a movement aimed at trying to stop police shootings of black residents.”

Even if they are resisting lawful arrest, threatening the officer or holding a gun. But I digress…

Camuglia protested that he was only trying to sell food. Now, after receiving unexpected support, even internationally, and with business booming, the entrepreneur has reacted to requests for souvenirs from the restaurant with his new product line.

Your Ethics Alarms Ethics Quiz of the Day: 

Are the slogan, T-shirts and hats inherently disrespectful and divisive at a racially troubled time, and thus socially irresponsible, or is it a harmless play on words?

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Memorial Ethics: Under Armour’s “Disrespect”

/ Jack Marshall / 41 Comments
Underarmor

The Horror…

Just in time for Memorial Day comes this depressing example of how timid and wan Americans have become when free speech and expression are under attack. This is how acceptance of the Universal Veto of the Officious Offended will reduce the U.S. to a barren, humorless, imagination-free culture dominated by political correctness bullies and exploitive self-anointed, power-seeking “victims.”

Under Armour advertised a “Band of Ballers” tee-shirt showing a silhouette of men in backwards baseball caps raising a basketball hoop in the iconic pose of the U.S. Marine Corps Memorial, in which combat weary soldiers are frozen in the act of raising an American flag after the Marine’s bloody victory at Iwo Jima.

There is nothing remotely wrong with this design. It is not disrespectful It is satire. It is a parody. It is using the status of the image to extol basketball; only a fool could read the image as an effort to denigrate veterans or the American flag. Personally, I think it’s clever, just as I like Charles Addams’ cartoon showing butchers wrestling with sausages in the pose of the famous statue of Laocoon and his sons being devoured by serpents…

Addams Cartoon

…or parodies of Washington crossing the Delaware, like this ad for HBO’s “Veep”… Continue reading →