The New York Times revealed yesterday that a group called Frontier Media has paid TikTok “influencers” to post pro-James Talarico content on social media. Talarico is the Democratic challenger for an open Texas U.S. Senate seat deemed crucial to his party’s chanced of taking the Senate in November. But Talarico’s campaign told the Times regarding the discovery,

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…so I guess they are as innocent as little lambs. You will recall paying for celebrity endorsements was part of Kamala’s “we go high” campaign strategy. Just for the record since I’m sure you don’t need to be told, this is lying. Such conduct falsely represents to the public that a trusted individual has independently concluded that a candidate deserves to be elected, while the payers do not reveal their influence and the payees don’t reveal their incentives.

This latest cheating to elect Talarico has surfaced nearly a month after an employee for a pro-Talarico PAC was caught on video explaining that the group was “paying people for their votes” through a “paid relational program.” The undercover video resulted in the employee’s firing (for getting caught).

Two related notes:

• Lest you be overly impressed that the Times reported this story (“SEE?” I can imagine banned commenter and loyal Times bias-denier “A Friend” bellowing in his bunker), the paper buried the lead as best it could. The headline was “On Texas TikTok, it’s all about Talarico,” and there was no mention of the pay-offs until 18 screens into the article.
• The Times piece also revealed that despite TikTok’s emergence as a social media power (and that young voters increasingly use it as a primary source of news), Republicans lag absurdly behind Democrats in using the videos as a marketing tool. Morons. Being slow to embrace technological and web innovations is how the party managed to lose the 2012 Presidential election. For these mid-terms Democrats have handed them so much ammunition that the GOP should be lapping them in the polls. “The Stupid Party” sobriquet remains as accurate as ever.