
From 2015 to 2019, LinkedIn randomly varied the proportion of weak and strong contacts suggested to users by its “People You May Know” algorithm, the company’s system for recommending new connections to “link” to. Researchers at LinkedIn, M.I.T., Stanford and Harvard Business School then analyzed aggregate data from the tests in a study published this month in the “Science.”
In other words, users were used as virtual lab rats, subjected to changes in how the platform served their job-hunting and networking interests without their knowledge or consent. It would have been easy and ethical to alert users to this experiment and allow them to out out, but no. The New York Times, ethically inert as usual, writes, “Experts who study the societal impacts of computing said conducting long, large-scale experiments on people that could affect their job prospects, in ways that are invisible to them, raised questions about industry transparency and research oversight.”
Raised questions? What questions? Such secret experimenting is wrong, manipulative, arrogant, irresponsible and unethical. There is no uncertainty on that point. In a statement, LinkedIn now claims that it has “acted consistently with” the company’s user agreement, privacy policy and member settings. The privacy policy, while stating that LinkedIn uses members’ personal data for research purposes, does not reveal that the company will secretly play with user’s contacts in ways that might result in career or life course changes. The company also, naturally, engaged in the now compulsory “It isn’t what it is” blather, saying it used the latest, “non-invasive” social science techniques to answer important research questions “without any experimentation on members.”
Of course it was “experimentation on members.”
LinkedIn’s policy for outside researchers seeking to analyze company data states that those researchers will not be able to “experiment or perform tests on our members,” but no policy statement explicitly informs consumers that LinkedIn itself can experiment or perform tests on its members. “During the tests, people who clicked on the ‘People You May Know’ tool and looked at recommendations were assigned to different algorithmic paths,” the New York Times explains. ” Some of those ‘treatment variants,’ as the study called them, caused LinkedIn users to form more connections to people with whom they had only weak social ties. Other tweaks caused people to form fewer connections with weak ties.”
Then the Times adds, disingenuously, “Whether most LinkedIn members understand that they could be subject to experiments that may affect their job opportunities is unknown.” No, it’s just impossible to prove they didn’t know. LinkedIn knew damn well they didn’t know. I didn’t know, for example, not that I rely upon or trust LinkedIn in any way.
None of the social media platforms are trustworthy, and anyone who participates in them should just assume that they will abuse their power while deceiving users whenever they see profit in it. These are unethical Big Tech entities run by unethical, dishonest people. Interact with them accordingly, if you have to interact with them at all.
Women do have trouble in the hard sciences. This is true. HOWEVER if we act like whiny little bitches, no one will take us seriously when we need to be taken seriously. Do these DIE-obsessed women not understand that not only are they shooting themselves in the feet, but they are making it harder for all the rest of us?
Employer-Employee relations suffer. If I were hiring researchers, it would be hard to WANT to hire women given the current rules. As a woman I also have confidence issues, as I am uncertain if I was hired as anything more than a diversity hire. Am I really the best for a job, especially if I’m finding something about it very challenging? Is this simply a case of needing to step up and improve myself professionally, or am I just a check-box who is under-qualified and never expected or even capable of performing?
Finally the relationship with coworkers suffers. If my coworker is a diversity hire, they get paid about what I do, but I have to do their work which has me put in hours of unpaid overtime to keep my job while they float. This leads to hate and discontent. And as a potentially qualified person seen as a diversity hire, we need to work much harder than our coworkers with more results than our coworkers to get the basic respect because we start so far in negative territory on the Cognitive Dissonance scale.
As a further note, even if DIE had a point, trans and BIPOC rules have essentially neutered it because who can tell if Mike on “Shark Week” doesn’t identify as Michaela in its personal life and is 1/1024 BIPOC?
Women need to stand up against DIE hiring (yes I’m aware of the real acronym) and work to get jobs due to our qualifications, not our box-checking.