Guess which beauty won the Miss Zimbabwe title! It was 21-year-old Brooke Bruk-Jackson, the only white woman among the contestants.
Brooke was crowned Miss Universe Zimbabwe, and will represent the African nation at the next Miss Universe pageant. Reportedly fewer than 1% of the African nation’s population is white. Her victory has upset many residents of Zimbabwe. “All those beautiful melanated women, and you telling me the European woman won a contest for Black people?” one outraged X-user tweeted.
Your Ethics Alarms Ethics Quiz of the Day is….
Was giving the prize to a white woman ethical?
This is a bit of a trick question. In a normal competition, the answer would be easy: if she won, she won. Beauty contests, however, are like dog shows: they are completely arbitrary and subjective contests pretending to be objective. It’s a Bizarro Wotld ethics problem: such competitions are phony (that is, unethical) anyway. They have no integrity; how can they have an ethical or unethical result?
Since any result is tainted by the inherent lie that it is based on objective criteria, isn’t this an ethics zugzwang situation? Choosing the only white woman in the competition has the appearance of bias and discrimination; so too does not choosing a competitor because she’s white, if her “objective” qualities would have made her Miss Zimbabwe if she were the “right” color.
If I were a judge, recognizing that beauty contests are absurd and that the criteria is hopelessly subjective, I would avoid choosing the only white contestant because it would raise all of these questions. If a black contestant were crowned Miss Zimbabwe, nobody would blink a metaphorical eye. Now Brooke is a target of hate mail and death threats, the pageant is under attack, the black population feels insulted, and everyone is miserable.
Good job, everybody!