Advertising Ethics: How Low Can It Go?

Trade commentators have noticed a welter of really offensive ads lately, and a suspicious pattern: an ad is released online that no sentient being could possibly believe is tasteful or appropriate, the ad attracts exactly the kind of negative response that any 13-year-old could have predicted, and the company remorsefully removes it, with an abject apology.  The latest of this invasive species was a Hyundai ad showing a despondent  man rigging a hose from a Hyundai IX35’s exhaust pipe to the car interior as a suicide attempt. As he sits in his car, waiting to die by inhaling carbon monoxide in the dark garage, a light comes on he opens the garage door, with the words appearing on the screen,  “The New IX35 with 100% water emissions.” See? You can’t kill yourself with a Hyundai! Hilarious!

Yechhh, and most viewers detested the ad. Hyundai Motor Europe quickly responded,

“We understand that some people may have found the IX35 video offensive. We are very sorry if we have offended anyone. We have taken the video down and have no intention of using it in any of our advertising or marketing.”

“No intention”?  That’s odd, because the ad was already online. Hyundai North America quickly took the moral high ground in apparent contrast to its European sibling. “We at Hyundai Motor America are shocked and saddened by the depiction of a suicide attempt in an inappropriate UK video featuring a Hyundai,’ it said. “Suicide merits thoughtful discussion, not this type of treatment.” Continue reading

Too Late For That Legacy, Sen. Baucus: Why Not Just Resign?

Sen. Baucus and, uh, staff...

Sen. Baucus and, uh, staff…

Sen. Max Baucus (D-Montana) has announced that he won’t be seeking re-election in 2014, and the alert national media has spun this into many themed stories: how it further endangers the Democratic Party’s chances of holding the Senate; how it will remove one of the purported experts on the tax code from possible tax reform efforts; how, as Washington Post columnist Stephen Stromberg put it, Baucus has a chance to leave “an admirable tax-reform legacy” by negotiating a deal on a carbon tax. All of this misses the Tyrannosaurus in the room, and worse than that, leaves the impression that it doesn’t matter. Baucus is one of the most corrupt and untrustworthy members of the Senate, which is no small accomplishment, if not exactly an admirable legacy. He should resign now, as he should have resigned years ago. The fact that his colleagues didn’t force him to resign (like his former, similarly corrupt Republican colleague, Sen. Ensign) shows just how unworthy of the American public that body is.

Since he was last elected by the good people of Montana, Baucus…

  • Carried on an inter-office, and adulterous, affair with staffer Melodee Hanes
  • Blatantly favored her in the course of business, giving her an excessive raise and taking her along with him on costly junkets
  • Nominated Hanes to be a U.S. attorney, a plum job Hanes withdrew herself from consideration for after their clandestine affair was revealed
  • Probably pulled strings to get her a high-ranking job in the Justice Department, after the couple divorced their respective spouses and got married in 2011… Continue reading

A New Low, Until The Next One

The horrible mother with her son, who does not have cancer. There does seem to be something amiss with his face, though...

The evil  mother with her son, who does not have cancer. There does seem to be something amiss with his face, though…

I thought the woman who tricked her lesbian crush into marrying her by faking an illness and pretending to be her own doctor in e-mails to her romantic target was about as low as a human being could stoop. Before that, it was the various compassion thieves whose scams have been discussed here. In the category of despicable mothers, I thought ground zero was reached by Torry Hanson, who decided that her adopted Russian son was just too much trouble, so she bought him a one way plane ticket to Russia and shipped him back all by himself, with a note renouncing her parenthood. But then I learned about Wanetta Gibson, and I think I have abandoned the quest for the absolute worst ethical behavior, useful as it would be for establishing a scale for ethical misconduct. Human ingenuity regarding the despicable is just too vast.

Nevertheless, Susan Stillwaggon allegedly pulled a scam that could only be devised by someone whose ethics alarms are not only inoperable, but work in reverse, warning her to stop and change course when she is about to do something good.

In order to pull off a fake illness scam, the New Jersey mother told her family, friends and community that her elementary school age son had cancer. And just so he wouldn’t blow a sweet deal—you know how kids are— she told him he had cancer too.

I’m sure I will eventually hear about something more unethical and heartless than this. I’m not looking forward to it.

_______________________

Facts: CBS (Philly)

Graphic: The Coming Crisis

More Reasons Not To Vote For Mark Sanford

Mark Sanford evokes that stirring Civil War battle, the Alamo.

Mark Sanford evokes that stirring Civil War battle, the Alamo.

The unethical and increasingly ridiculous Mark Sanford, now in the process of losing what should have been a sage House seat for Republicans in South Carolina, has added the public crime of “making Americans dumber” to his list of disqualifications for public office.

Sanford was the rising star South Carolina governor—married, with children— who went AWOL on the job to have a  clandestine liaison with his South American mistress, using public funds in the process, and lying through his staff to cover his tracks. He didn’t have the courage or the decency to resign, nor did he have the common sense and decency to quietly disappear so he would stop embarrassing his wife, his state, Republicans, men, and Homo sapiens everywhere. Instead he returned to run in a primary for a House seat, and since Republican primary voters will apparently vote for anyone or anything, won. Now he’s running behind in the polls to a Democratic candidate whose key qualification is that her brother is a popular TV comic.

Sanford has run a full page ad in some newspapers, painting himself in heroic terms and comparing himself to the martyrs of the Alamo: Continue reading

The GOP Out-Newtowns The Democrats…Impressive! Also, BLECHHH!

"Anything you can do I can do better...!" An appropriate accompaniment, and, ironically enough, from "Annie Get Your Gun"!

“Anything you can do I can do better…!” An appropriate accompaniment, and, ironically enough, from “Annie Get Your Gun”!

Further proving my conviction that there is no ethical difference between the two political parties at all (they are both habitually dishonest, corrupt, incompetent, hypocritical and Machiavellian), the Republicans opposing immigration reform are in the process of proving they can play the Newtown game too, only more shamelessly. This is why neither party can ever maintain the moral high ground in any issue, ever. While one party is using unethical arguments and tactics, it is just a matter of time before the other party, despite all its protests when it is the target of  them, will employ exactly the same measures—and argue that it’s not, of course.

Blechhh.

The Newtown game, if you didn’t get the reference, is when apolitical  party cynically seizes on a human tragedy and draws a specious and tendentious connection between it and a desired policy initiative. Gun control was never about stopping elementary school massacres, since what occurred at Sandy Hook Elementary was unprecedented, but suddenly the old, old debates about semi-automatic weapons and background checks were cynically recast as test of whether lawmakers cared about kids or not. Which is more important, an archaic Bill of Rights provision about militias, or saving toddlers from being mowed down in cold blood? Why, if only one child is saved, isn’t it worth limiting our right to arm ourselves? Have you no heart? Gun supporters, Republicans, conservatives and fair minded citizens  capable of thought were properly offended at these tactics, while, naturally, the integrity-free mainstream media adopted the same “save the children” mantra.

None of this stopped the Republicans who continue to oppose unavoidable measures necessary to clean up the mess left by decades of bi-partisan negligence regarding illegal immigration from using the latest high-profile tragedy—the Boston Marathon bombing—as a tool to derail the  push for immigration reform.  Continue reading

James O’Keefe Gets What He Deserves…Just Like ACORN

That will be $100,000, please,

That will be $100,000, please,

James O’Keefe is a darling of the right who has executed, with varying levels of success, deceptive, unethical and sometimes illegal vigilante ‘stings’ (using hidden cameras) to prove various conservative targets like NPR and Planned Parenthood are secretly as bad as the right thinks they are. Everything about this is wrong, of course, beginning with his methods, which would be unethical journalism if he were a journalist (rather than a partisan hit man), and ending with his targets, which, if O’Keefe had integrity, would include both right and left. That wouldn’t be good for business, though.

O’Keefe’s biggest hit was on ACORN, the progressive, many-armed community-organizing non-profit that was operating on considerable taxpayer largesse. In 2009, O’Keefe and a female colleague dressed as a young prostitute secretly videotaped themselves seeking help from several ACORN offices, including those in Brooklyn, Baltimore, Washington, D.C., San Diego ( actually National City), and San Bernardino. O’Keefe spun various versions of a tale about a cruel pimp importing underage girls to stock his inventory, and and O’Keefe’s  plan to house them in secret and safety, but the sham’s goal always was to gull ACORN employees into giving advice regarding how to hide  illegal activities and how to get financial assistance for the prostitutes.  In San Bernardino, an ACORN employee told O’Keefe and the woman that the girls could classify their underage brothel as a “group home” to avoid detection, or maybe they should open a massage parlor. The Brooklyn office gave advice to the “prostitute” about how to hide her money, including opening multiple bank accounts.  D.C.’s  ACORN staffer provided advice on how to file tax returns without revealing her true trade. The Baltimore ACORN employee opined, “Well then, you know what, you can always claim them as dependents” and suggested, “You are gonna use three of them; they are gonna be under 16, so you is eligible to get child tax credit and additional child tax credit.” When O’Keefe asked, as the helpful friend of the girls,”What if they are going to be making money because they are performing tricks too?”,  the ACORN employee replied, “But if they making money and they are underage, then you shouldn’t be letting anybody know anyway.”

In National City, near San Diego, however, O’Keefe’s luck ran out.  Continue reading

Jonah Lehrer Shows Us A Level One Apology: Remorse, Regret, Contrition. Sincerity? Who Knows…

The-Remorse-Of-OrestesWhen we last looked in on writer Jonah Lehrer last summer, he had detonated his career and credibility with a series of incidents of serious professional misconduct that led to his ignominious firing from The New Yorker, where he once was regarded as a rising star. First he was caught plagiarizing himself, recycling a previously published work as an original  essay for the magazine. That led to an investigation showing that this was not the first time he had taken such an unethical short-cut. Finally, it was discovered that he had fabricated Bob Dylan quotes in his best-selling book about, ironically enough, creativity. When confronted about this, Lehrer lied. Soon he was out of a job and condemned to the limbo reserved for writers who deceive their readers: Jason Blair, Stephen Glass, James Frey, Janet Cooke, and others. It is not a pleasant or profitable place to be.

Lehrer was recently invited to speak to a gathering at the Knight Foundation, and chose the forum to deliver an apology for his conduct. It would be difficult, I think, to deliver a better one. On the Ethics Alarms Apology Scale, the most ethical apology, at the top of the scale, is this one:

1. An apology motivated by the realization that one’s past conduct was unjust, unfair, and wrong, constituting an unequivocal admission of wrongdoing as well as regret, remorse and contrition, as part of a sincere effort to make amends and seek forgiveness.

That is exactly what Lehrer delivered to the Knight Foundation, and through his blog, the rest of us. He said…

“..I am the author of a book on creativity that contained several fabricated Bob Dylan quotes. I committed plagiarism on my blog, taking, without credit or citation, an entire paragraph from the blog of Christian Jarrett. I also plagiarized from myself. I lied to a journalist named Michael Moynihan to cover up the Dylan fabrications.

“My mistakes have caused deep pain to those I care about. I am constantly remembering all those people I’ve hurt and let down – friends, family, colleagues. My wife, my parents, my editors. I think about all the readers I’ve disappointed, people who paid good money for my book and now don’t want it on their shelves.I have broken their trust. For that, I am profoundly sorry. It is my hope that, someday, my transgressions might be forgiven.

“I could stop here. But I am convinced that unless I talk openly about what I’ve learned so far – unless I hold myself accountable in public – then the lessons will not last. I will lose the only consolation of my failure, which is the promise that I will not fail like this again. That I might, one day, find a way to fail better.

“The lessons have arrived in phases. The first phase involved a literal reconstruction of my mistakes. I wanted to have an accounting, in my head, of how I fabricated those Dylan quotes. I wanted to understand the mechanics of every lapse, to relive all those errors that led to my disgrace. I wanted to understand so that I could explain it to people, so that I could explain it in a talk like this. So that I could say that I found the broken part and that part has a name. My arrogance. My desire for attention. My willingness to take shortcuts, provided I don’t think anyone else will notice. My carelessness, matched with an ability to excuse my carelessness away. My tendency to believe my own excuses.

“But then, once I came up with this list of flaws, and once I began to understand how these flaws led to each of my mistakes, I realized that all of my explanations changed nothing. They cannot undo what I’ve done, not even a little. A confession is not a solution. It does not restore trust. Not the trust of others and not the trust of myself. What’s more, I came to see that my explanations were distracting me from the more important reality I need to deal with.

“Because my flaws – these flaws that led to my failure – they are a basic part of me. They are as fundamental to my self as those other parts I’m not ashamed of. This is the phase that comes next, the phase I’m in now. It is the slow realization that all the apologies and regrets are just the beginning. That my harshest words will not fix me, that I cannot quickly become the person I need to be. It is finally understanding how hard it is to change.

“Character, Joan Didion wrote, is the willingness to accept responsibility for one’s own life. For too long, I did not accept responsibility. And by not accepting responsibility – by pretending that all of my errors were accidents, that my carelessness was not a choice – I kept myself from getting better. I postponed the reckoning that was needed.

“There is no secret to good decision-making. There is only the obvious truth: We either confront our mistakes and gain a little wisdom, or we don’t and remain a fool.”

You can read the whole speech here. Continue reading

Sending in the Kids To Swim With “Jaws”: Roger Goodell, Mayor of Amity

Jaws-boy

One of the most disturbing moments in “Jaws,” at least for me, is the scene where the mayor of Amity island, whom we know is  in possession of strong evidence that a Great White shark is cruising the waters of his town’s beaches looking for snacks, persuades an elderly couple to take their grandchildren into the surf to show everyone else on the beach that the water is safe. The scene leapt immediately to mind yesterday morning, when NFL Commissioner Roger Goodell, in a Super Bowl Sunday interview on “Face the Nation,” emphatically told CBS’s Bob Shieffer that unlike President Obama, he would unhesitatingly allow his son to play football. I’m sure he would, too. After all, Mayor Larry Vaughn (Murray Hamilton) sent his own kids into the Amity surf.

Like his role model, Mayor Vaughn, Goodell has a terrible problem, as well as a conflict of interest. He is paid to do what is in the best interests of the National Football League, and admitting that the game the league plays and the way it play it kills or mains a significant number of its players would be seen by his employers as a breach of duty. So despite mounting evidence that every single NFL player is putting his brain, health, and life at grave risk by allowing the relentless head trauma that is an unavoidable part of the game, Goodell feels he must claim otherwise, which, assuming he is basically a good man (I was never sure about Larry Vaughn), means he must convince himself that what he says is true. This led Goodell to make a series of statements yesterday that will haunt him some day as much as Mayor Vaughn’s infamous interview quote on the day the little Kintner boy (above) became chum: “I’m pleased and happy to repeat the news that we have, in fact, caught and killed a large predator that supposedly injured some bathers. But, as you see, it’s a beautiful day, the beaches are open and people are having a wonderful time. Amity, as you know, means friendship.” Continue reading

Ethics Catch-Up: The Revolting Hillary Clinton Testimony

No wonder she's laughing.

No wonder she’s laughing.

I know I neglected my duty to highlight a truly nauseating example of American political shams at their worst with last week’s dual appearances by outgoing Sec. of State Hillary Clinton on the Hill, where she was ostensibly going to inform Americans what really happened in Benghazi, and why. I apologize. I was preoccupied with the earth-shattering matter of  Beyonce’s lip-syncing, and also, I admit, was having a hard time enduring both Lance Armstrong’s act and a Clinton performance in such close proximity. I’m only human, after all. Still, I need to go back a week and examine, if briefly, the ethics stinker that was Hillary on the Hill:

1. Members of this administration keep using the word “responsibility,” but to paraphrase Inigo Montoya, I don’t think the word means what they think it does. Clinton had stated unequivocally that she “accepted full responsibility” for the Benghazi tragedy in October, reiterated that statement last week, and then repeatedly shifted the blame to others or otherwise denied responsibility. She wasn’t responsible for the decisions regarding security, she said. It wasn’t her fault that she didn’t know about cables from Ambassador Stevens’ a month earlier requesting more protection, because “1.43 million cables come to my office. They’re all addressed to me.” Well, who’s “responsible” for a system in which urgent, perhaps life and death messages not addressed to the Secretary of State never reach her desk? She blamed a lack of funding ( a claim that appears to be untrue) was also responsible for the tragedy, and naturally, she can’t be held responsible for that. Clinton’s definition of “responsibility” reveals itself during her testimony as meaning responsible for fixing the problems and systemic failures that led to the deaths of the four Americans, but not really accepting responsibility for what happened–responsibility, in other words, without accountability. Continue reading

How Fake Statistics Become “True”: A Case Study From The Newtown Massacre Ethics Train Wreck

As predicted, this ethics train wreck keep getting bigger.

As predicted, this ethics train wreck keep getting bigger.

There was a lot to wince about in Diane Sawyer’s “exclusive” interview two weeks ago with former Congresswoman Gabriella Giffords and her husband, Mark Kelly. The Arizona couple announced their intention to launch a non-profit organization dedicated to more effective anti-gun violence measures, concentrating, predictably, on the prominent features of the maniac’s rampage in Tucson that left Giffords with brain injuries that will impede her for a lifetime. Nothing to wince about regarding the effort, but Giffords’ diminished state—she can speak in only short burst of words, cannot see well out of one eye, and has difficulty walking—is tragic. It reminded me how unconscionable it was that she held her post in the Congress for more than a year when it should have been clear that her disabilities precluded her functioning as a Representative. The disturbing feeling also arose that Giffords, in her current pathetic condition, is now like the children President Obama used as window dressing for his gun-related Executive Orders announcement at the White House, an exploited figure of sentiment and public manipulation being used in the anti-gun wars. Her name was listed as the author of a first person op-ed in USA Today that contained sentences and perhaps thoughts that she cannot possibly compose. Diane Sawyer told us that she will be dragged into Congressional offices with her husband to seek support from her former colleagues, who will be forced, as Sawyer said, to say no “to her face.”

The most substantive wince, however, came from a statement of “fact” by Mark Kelly, who told Sawyer this:

“You know, how do we get to the point where 85 percent of the children in the world that are killed with guns are killed in the United States. That is a sobering statistic.”

Sobering, and obviously nonsense. Continue reading