Breakfast Cure, an Oregon company, was attacked on social media by Asian Americans and the Woke Mob of culturally-appropriating congee, a traditional Asian rice porridge. The company sold its version of the dish in pre-packaged meals, and asserted that they were yummy. The problem is that the company was run by…a white woman.
How dare a white woman’s company claim to make a version of congee to fit the ” modern palate” and “improve” a recipe beloved by Asian cultures for centuries? So, as we have come to expect. company exec Karen Taylor begged for forgiveness:
“Recently, we fell short of supporting and honoring the Asian American community and for that, we are deeply sorry. We take full responsibility for any language on our website or in our marketing and have taken immediate steps to remedy that and educate ourselves, revising our mission to not just creating delicious breakfast meals, but becoming a better ally for the AAPI community.“