Marketing and Advertising

Closing The Book On An Ethics Villain

/ Jack Marshall / 21 Comments

Lance Armstrong is the worst sports ethics villain of all time, I believe—cycling’s Barry Bonds, but in a sport far more vulnerable to betrayal than baseball. Like Bonds, he cheated, many times and over a long period, taking victories away from more deserving athletes while enriching himself. While Bonds never had his public “I did not have sex with that woman” moment of brazen denial, Armstrong had many, all the while insulting and condemning his accusers. Bonds also never was a revered hero of children—Barry appeared to care about no one but Barry—while Armstrong deliberately made them part of his scam. When Armstrong’s elaborate schemes, lies and cover-ups were revealed, he made lifetime cynics of hundreds of thousands of young fans, and maybe more.

Armstrong, like Bonds, left his sport in disgrace but took with him great wealth, and, like Bonds, has never shown a smidgen of sincere regret or contrition—sociopaths are like that. Yesterday it was announced that Armstrong will pay $5 million to the federal government in settlement of a fraud lawsuit. The U.S. said that he owed $100 million to taxpayers for accepting sponsorship funds for his cycling team from the U.S. Postal Service while he was doping. Armstrong also agreed to pay $1.65 million to cover the legal costs of Floyd Landis, a former Armstrong teammate and the whistleblower in the case.

Eh, whatever. Lance can afford it. Despite various fines and settlements, he managed to escape his exposure with most of his ill-gotten gains safely salted away, spent or invested. Continue reading →

Morning Ethics Warm-Up, 4/18/2018: The Bad, The Beautiful, And The Stupid

/ Jack Marshall / 30 Comments

Good morning, everyone…

1. Tales of the King’s Pass. Fox News put out a statement saying that Sean Hannity had its “full support.” We can assume that means no punishment, no sanctions, not even any public regrets, despite the fact, and it is a fact, that the right-wing talk-show host-turned-Trump propagandist went on the air and defended Trump’s fixer, Michael Cohen, without mentioning the fact that Hannity was Cohen’s client. Thus Fox is announcing, in effect, that undisclosed conflicts of interest are just fine and dandy if your ratings are good enough. This also means that Fox News is admitting that it really doesn’t care about candor, honesty, and objectivity, since it will ignore blatant violations of all three if the profit is sufficient.

In fairness to Fox, Hannity’s blatant biases toward all things Trump are no more egregious than the open Obama bias displayed across the mainstream media’s full spectrum of journalists and pundits; it just stands out more because he has less company. However, this is a specific conflict of interest, with Hannity having undisclosed connections to a newsmaker that could reasonably affect his commentary. The closest parallel would be ABC’s George Stephanopoulos reporting on the Clinton Foundation’s dubious activities without telling viewers that he was a $75,000 donor. ABC didn’t discipline him, either, but at least he made a public apology on the air.

To make the King’s Pass case even stronger, after Politico reported this week that dinnertime news anchor Bret Baier played nine holes of golf with President Trump over the weekend, Fox News acknowledged that Baier was admonished by the president of the network.  I don’t agree with the reprimand at all. The opportunity to spend that kind of time with a President is invaluable, a rare opportunity to acquire insight and access over an extended period of time. The idea, I assume, is that it creates the illusion of chumminess. It’s a dumb illusion. If I were a journalist,  I would play golf with anyone if it allowed me to learn something. If I were president of a network, I’d reprimand a reporter for turning down such an opportunity.

2. The Virtue-Signaling Hall Of Fame. Starbucks is reacting to the PR nightmare arising out of the arrest of two black men for refusing to order anything while waiting for a companion in a Philadelphia Starbucks by a grand gesture: it will close all U.S. stores and corporate offices on the afternoon of May 29 for “employee racial bias training.” I suppose this is good crisis management, though cynical and non-substantive. It also permanently tars as a racist the Starbucks ex-manager, who says she was following a locale-specific company policy in an area that had experienced problems with loitering. Continue reading →

Morning Ethics Warm-Up, 4/3/2018: Hypocrisy, Exploitation, Fake Definitions And Fake News

/ Jack Marshall / 46 Comments

Good Morning…

…and believe me, it takes a super-human effort for me to say that right now…

1.  Good. Rep. Esty is not running for re-election. We discussed her hypocrisy in a post two days ago. Now she says, “Too many women have been harmed by harassment in the workplace. In the terrible situation in my office, I could have and should have done better.” This would have been a meaningful and productive statement if she hadn’t previously insisted that she handled the matter correctly and refused to be accountable. She did, however, and mouthing platitudes now should not alter the verdict that she was a cynical and grandstanding #MeToo performer who, when time came to act according to the standards she was demanding of others, failed miserably.

2. Anybody know of an ethical computer protection service? I now have two ghost services torturing me with pop-up ads, slowing down my computer, and generally behaving like a virus because I cancelled them. When I cancel a service I allowed onto my computer, I expect them to say good-bye and leave. I do not recall agreeing in my original contracts that “the undersigned hereby agrees that if for any reason he chooses to end his relationship with ____________, the service will continue to hound him with warnings, special offers, unrequested scans and other harassment until he dies or throws his computer out the window.”

The two companies at issue are AVG and McAfee. I will chew off my foot before I engage either of them again.

3. Big Brother’s way of winning a debate: change the meaning of the terms so you can’t lose.  After the repeated misuses of the term “assault rifle” as a disinformation and fear-mongering tactic by the anti-gun mob were flagged by Second Amendment supporters to the embarrassment of the zealots, Mirriam-Webster rode to the rescue,  changing its online dictionary entry for the term so its ignorant ideological allies could now cite authority:

On March 31, 2018, the following definition was published:

noun: any of various intermediate-range, magazine-fed military rifles (such as the AK-47) that can be set for automatic or semiautomatic fire; also : a rifle that resembles a military assault rifle but is designed to allow only semiautomatic fire

Translation: “This is what the term really means, but it also means what ignorant politicians, journalists and activist refer to erroneously as the same thing even though it’s not, because we support them and this will make it easier for them to mislead other without looking dishonest and foolish.”

[UPDATE: There is some question of whether that definition was added before or after Parkland. Reader Steve Langton reports that he read the current version a couple of days after the shooting.]

Continue reading →

Morning Ethics Warm-Up, 3/28/18: Ad-block, Rights-block, Deportation-block, and Stupid-block

/ Jack Marshall / 26 Comments

Good Morning!

1 Different rights, same unethical tactics. Debbie Wasserman Schultz (D-Fla.), whose very existence as a power in the Democratic Party is an indictment of the party’s integrity and trustworthiness, proved it again by proposing a bill that would require background checks for ammunition purchases. “You do not have the right to bear bullets,” she  proclaimed Monday at a news conference at the Pembroke Pines Police Department in Florida.

Progressives, honest observers, and the courts have rightly expressed disgust at various cynical efforts to circumvent other Constitutional rights by similar tactics. In Whole Woman’s Health v. Hellerstedt, for example, decided on June 27, 2016, the Supreme Court held in a 5-3 majority that two provisions of a Texas law, one requiring physicians who perform abortions to have admitting privileges at a nearby hospital and another requiring abortion clinics in the state to have facilities comparable to an ambulatory surgical center,  places a substantial and unconstitutional obstacle in the path of women seeking an abortion, because they constituted an undue burden on abortion access.

I wrote at the time,

“Life would be so much simpler if our elected officials and activists employed an adaptation of the Golden Rule, and looked objectively at issues from the other side’s point of view. This is especially true in the realm of rights.  Second Amendment absolutists insist that virtually any laws regulating who can purchase guns… have the ultimate goal of  eliminating that right entirely, which, in many instances is the case, especially if you listen carefully to the rhetoric of the legislators proposing such measures. There is little difference from this and what anti-abortion advocates are attempting to do with laws like House Bill 2 (H. B. 2).”

In fact there was no difference at all, and now Wasserman-Schultz is using the same unethical tactic. (Imagine: Debbie Wasserman-Schultz using an unethical tactic!)  The ethical principle is the same in both matters: a right isn’t a right if legal obstacles make it difficult to exercise that right. Any regulation imposed on a constitutional right must not create “a substantial obstacle” and must be reasonably related to “a legitimate state interest.” Wasserman-Schultz’s statement—I know she’s an idiot, but she is also a member of Congress and is supposed to know something—directly contradicts settled and core Constitutional principles. There is indeed a “right to bear bullets,” because without ammunition, the right to bear arms is an illusion.
Continue reading →

Big Data Ethics: The Facebook-Cambridge Analytica Affair

/ Jack Marshall / 8 Comments

This is supposedly the big ethics story of the past ten days. There are ethics elements involved, but the main ethics stories are how the facts are being spun to try to make this yet another example of sinister doings by the Trump campaign, and how incredibly incompetent and naive social media users are.

In 2016, the Trump presidential campaign paid about $6 million to a firm called Cambridge Analytica to put together a voter database with profiles to allow targeted messaging. Global Science Research was hired by the firm, and reportedly paid Facebook to post a personality quiz and an app that 270,000 Facebook users ultimately consented to. The app allowed the firm to harvest personal likes, attitudes and preferences from 50 million Americans through access to the consenting users Facebook friends. Originally we were told that Cambridge Analytica had used all of that data to target voters during the 2016 presidential election, but that claim seems increasingly dubious. The Trump campaign ended its relationship with the firm well before the election.

Facebook claims it was lied to, and has now banned the firm, which could be fairly classified as misdirection. Facebook, as it has done before on its own, permitted its platform to be used to gather psychological profiles on its users without full disclosure regarding what the data would be used for.  Now Facebook stock is plunging in the U.S., Facebook advertisers are leaving, some users are leaving too, and Congress wants hearings.

What’s going on here?

  • If, in fact, Facebook was deceived into allowing the quiz, that was unethical. Gathering data through such means is not illegal, however, and the ethics of Big Data gathering and analytics are murky at best. The legal profession, for example, has no clear regulation of it or guidance from bar associations.

Facebook did not inform users whose data had been harvested, and that could violate laws in Britain and some  states.

  • The tenor of much of the news reporting and punditry, however, has been  pure fear-mongering and hyperbole. That Cambridge Analytica was evil is presumed, I gather, from the fact that Steve Bannon was one of the founders. The New York Times in various articles described the data gathering as an invasion of “private information,” which is an inflammatory and misleading description, and described “misuse” of the information, as if such use isn’t routine in 21st Century commercial marketing. Here’s the Times, for example,

“The researcher hired by Cambridge Analytica, Alexandr Kogan, told Facebook and his app’s users that he was collecting information for academic purposes, not for a political data firm owned by a wealthy conservative. Facebook did nothing to verify how the information was being used.”

Ah…if it’s for a firm owned by a wealthy conservative, that makes the data gathering sinister, I guess.

  • It is unethical not to let people know why their preferences are being requested, and how they might be used, except that a strong argument could be raised that anyone who didn’t know they were creating a Big Data-base for Facebook is too naive to be allowed on the web without a leash.  Facebook isn’t free: providing data is one of the ways users pay for it. There has certainly been plenty of publicity about this, and it’s not just Facebook. Google, Amazon, Twitter: this is what these companies do.

If it were possible to feel sorry for Mark Zuckerberg (it isn’t) one could conclude that the massive backlash he is receiving is contrived and unfair.

  • The episode is also being called a “breach,” as if there was hacking, or information was stolen.

There was no “breach.” Continue reading →

Morning Ethics Warm-Up, 3/24/18: Ethics Musings While Not Marching [UPDATED]

/ Jack Marshall / 34 Comments

A Good Saturday Morning To All!

[If you had a speech impediment and lisped your “s’s”, would you choose this song as your only solo among the repertoire of your singing group? Why didn’t Karen tell her bother? This has mystified me for decades…]

1  It’s irrational and pointless fury day in D.C. Today hundreds of thousands of intellectually dishonest, ignorant or purely emotional citizens will be doing the equivalent of screaming at the sky to call for “something” to be done about gun violence., because “think of the children.” Yes, I think that’s a fair characterization.

Given the chance to suggest actual measures that would stop the equivalent of the Parkland shooting, one of my usually rational but currently virtue-signalling-to beat-the-band friends really made this pathetic argument in response to a Facebook post that was a shorter, gentler version of what I just posted on Ethics Alarms: ‘Where is your empathy? Would you feel this way if your son had been killed in the Parkland shooting?”

Can you believe that? “How would you feel if you were so emotionally ruined, angry and despairing that you couldn’t think straight?” Why, I believe that I would be so emotionally ruined, angry and despairing that I couldn’t think straight—and thus useless to any serious and objective public policy discussion. As I told my friend, when “Why can’t you be irrationally and emotionally biased like the rest of us?” is your reflex rebuttal, you’ve got nothin.

2. Related: YouTube is banning gun instructional videos. This a part of a growing trend in the online platform world to attempt to constrict information and discourse according to ideology and partisan preferences. There is no more justification for banning how-to videos about guns than there is for banning how-to videos for chain-saws. The social media companies are going to have to be regulated as common carriers, or the right of free speech and access to information will be slowly strangled by these left-wing, high-tech, useful idiots.

3. From the ” Tragic Misunderstandings of the Cognitive Dissonance Scale” files. Lindsay Lohan is the new spokesperson for Lawyer.com. What, O.J. wasn’t available? Continue reading →

Baseball’s Intrusive Domestic Abuse Policy

/ Jack Marshall / 5 Comments

Last year I wrote about Major League Baseball’s domestic abuse policy, which is, pardon the pun, bats. Here is another example.

Red Sox knckcle-baller Steven Wright has been suspended for 15 games under the MLB-MLBPA Joint Domestic Violence, Sexual Assault and Child Abuse Policy. Fifteen games is a lot: that’s three starts for a starting pitcher like Wright, and almost 10% of a player’s salary. Wright’s salary is about a million dollars for the upcoming season, and unlike an established star, he isn’t a multi-millionaire. Losing about a hundred grand will hurt, and not just him, but his whole family.

The suspension relates to a mid-December incident in Tennessee in which Wright was arrested and charged with domestic assault and prevention of a 911 call.  Wright was not charged with physical abuse to his wife or any other household members; this was apparently “verbal abuse”—the pitcher’s conduct was so emotional and threatening that his wife was frightened. A plea deal has the charges on the road to being discharged if Wright does not commit any infractions in the next year. He has told reporters that he and his wife are being counseled.

Never mind: Baseball Commissioner Rob Manfred suspended him anyway, under this policy: Continue reading →

When Ethics Alarms Don’t Ring: Snapchat Approves A Domestic Abuse Game Ad

/ Jack Marshall / 18 Comments

On February 8, 2009, Chris Brown beat up pop megastar and then-girlfriend Rihanna. Five months later, Brown pleaded guilty to a felony assault and was sentenced to community labor, five years probation, and domestic violence counseling. Naturally, someone looking to make a buck off of the millions of ethics dunces who use social media recognized this as an appropriate basis for a game, and paid Snapchat to run their ad, which you can see above.

The “Would You Rather” ad was removed earlier this week, and Snapchat released an apology, saying “The advert was reviewed and approved in error, as it violates our advertising guidelines.” What does “in error” mean in such a case, though? It means “we have erroneously been hiring people at high levels with the ethical sensitivity of mollusks, and upon reflection, this was a miscalculation.” What  deadness of soul and mind could ever ever explain someone, indeed a chain of employees, seeing an ad mocking domestic abuse and reacting by saying, “Great! Put it up and bill ’em!”

Advertising on Snapchat is purchased through a self-serve advertising platform and subject to review,  the company says. Review by incompetents,  creeps and fools, apparently. Unfortunately, they are far from unique.

Rihanna posted a rebuke to Snapchat on Instagram, writing in part, Continue reading →

The Wake-Up Call And The Power Cord

/ Jack Marshall / 14 Comments

As you may have noticed, your host has been involuntarily separated from Ethics Alarms for about 24 hours. Several things occurred that under normal circumstances would have had me dashing off a post while waiting for flights or preparing to check out of my hotel—and there were definitely several comments that had me reaching for a phantom keyboard—but I was without laptop, thanks to leaving the power cord behind in my previous hotel.

So I have a little story to tell. I stayed at a decent Boston hotel last night, not a 4 star hotel like the one I just left  in Atlanta (The Four Seasons), but a nice one, professionally run, dependable. Yet this morning this was my wake-up call, via recording:

“It’s 7 AM. This is your wake-up call for March 8, 2018.”

Almost at the same time, David Hogg was on CNN, explaining how darned easy it was to create a system that would prevent school shootings forevermore.

Wrong. Systems break down, you experience-free, arrogant, disrespectful, know-nothing puppet.  The belief that human beings can devise systems that will solve every problem, or any problem, and do what they are designed to do without failing miserably at the worst possible times and in the worst imaginable ways is signature significance for a fool, or a child. O-Rings fail. Police don’t act on warnings that a kid is violent. Obamacare raises health care premiums.  Political parties end up nominating Hillary Clinton and Donald Trump. Jack Ruby breaks past police security. Communism ends up killing hundreds of millions rather than creating a worker paradise. The Titanic hits the wrong iceberg exactly where it’s weakest. Hitler takes a sleeping pill during the Normandy invasion.

The T-Rex gets loose. Continue reading →

Morning Ethics Warm-Up, 3/1/18: Obstruction Of Justice In Oakland, Virtue-Signalling At Walmart, And Common Sense At SCOTUS [UPDATED!]

/ Jack Marshall / 62 Comments

 

Well, whaddya know! There IS a there there!

Good Morning!

(Why isn’t this another Afternoon Warm-up? Because I started it in the morning, and all hell broke loose here, that’s why.)

1  Injecting even more stupidity into the culture…Walmart’s virtue-signalling release yesterday reminded everyone that the big-box stores stopped selling AR-15 rifles three years ago. It also announced that it would be refusing to sell firearms to anyone under 21, and this…

“We are also removing items from our website resembling assault-style rifles, including nonlethal airsoft guns and toys.”

Ugh. This is how we end up with no-tolerance fascists in public schools punishing students for chewing their Pop Tarts and pizza slices into the shapes of guns. I had a Mattel burp gun–a plastic model of a Tommy Gun—as a kid. I shot it off in the school auditorium as a stunt during my speech when I was running for president of the 8th Grade. (I lost) One of my favorite toys ever. Now corporations want to assist in the anti-gun indoctrination.

Writes Stephen Green: “‘If an object resembles something we think is bad, then it is bad,’ is the sloppiest kind of magical thinking.” It’s worse than that, though. The more sloppy thinking  injected into the culture, the less competent the culture becomes.

I hate memes as a rule, but this one is relevant:

2.  The all-time false equivalency champ…The calls to raise the age of legal gun purchasing, one of many gun regulation issues where the NRA’s absolutist opposition makes little sense except that it is an absolutist, no infringement means no infringement organization, is another in a long list of confusing, partisan-divide jumping controversies over “age of responsibility.” laws.  There are age limits on buying cigarettes, alcohol, driving, consent to have sex,  right to sign binding contracts, military service (and formally the draft), and some other activities, and they have always been used to bootstrap each other. This has been going on for decades despite the fact that physical maturity, mental maturity and emotional maturity are not always nicely synchronized, individuals vary greatly, and if we followed recent scientific studies, we would consider restricting what young men especially could legally do until about age 23. Continue reading →