Ethics Dunces: Belvedere Vodka and Arnell

“Ethics Dunces” doesn’t really do these two organizations justice. Try “too dumb to live” and “too unethical to be trusted with sharp objects.”

Or vice-versa.

Marketing whizzes Arnell devised this hysterically funny vodka ad for Belvedere Vodka, showing a happily horny man sexually assaulting a terrified female victim. What fun! And such a witty tag line: “Unlike Some People, Belvedere Always Goes Down Smoothly.”

Goes down, get it?

It took about an hour after this juvenile, rape-friendly offal was posted on Twitter and Facebook for there to be such a negative reaction that even the bombed cretins at the vodka company were able to figure out something was wrong. So they pulled the ad, and apologized, kind of, tweeting,

“We apologize to any of our fans who were offended by our recent tweet. We continue to be an advocate of safe and responsible drinking.”

Uhhhhhh…no. “We apologize to those who were offended”–a non-apology apology. Ethics strike two. “We continue to be an advocate of safe and responsible drinking”—what? These idiots still didn’t understand what they were supposed to be apologizing for!!!   Ethics Strike THREE! Continue reading →

Unethical Advertising Slogan of the Month: Reebok

You read that right: the slogan, which Rebok printed up for use by an affiliated gym in Germany and which quickly went viral on the web, is

“CHEAT ON YOUR GIRLFRIEND, NOT ON YOUR WORKOUT!”

As blatantly unethical exhortations in pursuit of commerce go, this one is pretty spectacular. Consider:

  • It is disrespectful of women.
  • It advocates betrayal, dishonesty, disloyalty, infidelity, promiscuity and cheating.
  • It designates a higher priority to narcissistic self-maintenance over love, commitment, and stable relationships.
  • It represents an athletic equipment company giving the stamp of approval to cheating.

That’s a remarkable amount of bad ethics in just eight words. A masterpiece of economical cultural poison. Bravo! Continue reading →

Ethics Dunce: Sandra Fluke

Made for each other.

Well, now the jig is up on Sandra Fluke. Yes, she was the victim of Rush Limbaugh’s gross verbal assault. But she rejected his apology, which was direct and unequivocal, saying…

“I don’t think that a statement like this issued, saying that his choice of words was not the best, changes anything, and especially when that statement is issued when he’s under significant pressure from his sponsors who have begun to pull their support.”

So now we know who and what Rush’s adversary and momentary victim is. She is a steely-eyed activist who isn’t interested in mutual dialogue, fair play or civil discourse, only ideological victory. She thinks she has America’s most popular conservative pundit on the ropes, so she refuses to be gracious and to match an apology with acknowledgment and forgiveness. In this she reveals herself as no different from Limbaugh, who never gives a thought to fairness or courtesy to his perceived opponents. He sees his job as the destruction of “the bad guys.” So does she. Continue reading →

Your Weekend Ethics Update

Sure, it's touching..but is it sincere?

Here’s what you may have missed if your attention was focused on non-ethical considerations over the weekend:

  • A Washington, D.C. Charter school has been using scenarios out of horror movies to teach math—to third graders.
  • Saturday Night Live gave fallen child star Lindsay Lohan a chance to be something other than an addict and scofflaw again. Was it exploitation or was it kindness? Kind exploitation, perhaps?
  • Rush Limbaugh became a victim of his own mouth, attacking a Georgetown Law student’s advocacy of insurance-covered contraceptives not by questioning her logic—which is questionable—but her character, and in crude and degrading terms. Indefensible.
  • At least two NFL team, it was revealed, put bounties on the heads of opposing teams’ stars, offering thousands to players for knocking them off the field and into hospital beds. Unethical, a violation of league rules, cheating, and criminal…and the reaction of players is, “What’s the big deal?” A culture problem perhaps?
  • While conservatives were rending their garments in grief over the sudden death of conservative web warrior Andrew Breitbart (and too many liberals were disgracing themselves by applauding an early demise that left his young children fatherless), a far more influential and infinitely more ethical conservative voice left us: scholar, author, social scientist, philosopher, historian…and Ethics Hero Emeritus… James Q. Wilson.
  • Rush apologized after his sponsors began to flee. With great power comes great responsibility, and Limbaugh has more power than he can possibly be responsible for. He still is accountable.
  • Finally…Is a forced apology a “real” apology? It depends.

On Apologies: the Sincere, the Forced, the Cynical and the Harmful

"Apologize! SINCERELY!"

On February 17th, Washington Post political commentator Dana Milbank wrote a column disparaging what he called “forced apologies.” Although the context of his column and the apology he was refusing to make was too silly to bother with* (yes, there really are things too silly for Ethics Alarms to bother with) something told me I should keep his column handy, and indeed, the perfect time to consider Milbank’s argument has arrived. Forced apologies are flying all over the place.He wrote:

“…one of the most annoying components of our decaying political culture [is] false umbrage. Liberals created this form of identity politics, in which an underrepresented group claims persecution, but conservatives have embraced it. One of its most common expressions is the demand for an apology. It’s phony by definition — an apology can’t be sincere if it’s answering a demand — and the reflexive demand (like a demand for a resignation) serves only as an excuse to keep a news story alive. Sorry, but it’s time to put this tired gimmick to rest.”

Milbank’s essay included an impressive catalogue of recent demands for apologies, and since it was published there have been many more, the most recent example, of course, being Rush Limbaugh’s mea culpa for his outburst against Sandra Fluke. His central thesis, however, is wrong.

Here is the hierarchy of apologies, their function and their motivation, 1-10, from most admirable to despicable: Continue reading →

Rush’s Apology, His Power, and His Responsibility

They're coming, Rush!

The Sunday morning talk shows had a real Rush Limbaugh bash-fest this morning, and that’s fine: he earned it, with his ill-considered and vicious attack on Sandra Fluke for stating her opinion. This is a real career crisis for Limbaugh, I think, and he knows it. His initial reaction to the furious criticism of his offensive comments about the Georgetown Law student was to refuse to back down, as has been his response to controversies his entire remarkable career, and it has served him well. Then he realized that this controversy was different. He had crossed a line of decency, fairness and civility that the culture as a whole, not just political adversaries, would not tolerate. He apologized, saying.

“For over 20 years, I have illustrated the absurd with absurdity, three hours a day, five days a week. In this instance, I chose the wrong words in my analogy of the situation. I did not mean a personal attack on Ms. Fluke.

“I think it is absolutely absurd that during these very serious political times, we are discussing personal sexual recreational activities before members of Congress. I personally do not agree that American citizens should pay for these social activities. What happened to personal responsibility and accountability? Where do we draw the line? If this is accepted as the norm, what will follow? Will we be debating if taxpayers should pay for new sneakers for all students that are interested in running to keep fit? In my monologue, I posited that it is not our business whatsoever to know what is going on in anyone’s bedroom nor do I think it is a topic that should reach a Presidential level.

“My choice of words was not the best, and in the attempt to be humorous, I created a national stir. I sincerely apologize to Ms. Fluke for the insulting word choices.”

Was it a “real” apology? I’m going to discuss the issue of apology ethics in the next post, but yes, it was as real as most apologies. If one’s definition of apology is ” a statement of contrition and regret freely and sincerely given,” the answer is no. Very few apologies meet that high standard, if only for the reason that few of us will apologize unless an apology benefits us in some way or is unavoidable. Rush’s reputation is based on daring, outrageousness and his refusal to back down from the ‘truth” despite assaults from the “drive-by” media and the politically correct; he, of all people, would never apologize for anything he said on his show if he had any choice in the matter. In this case, I assume that Limbaugh was hearing from his affiliates, his sponsors, other talk show hosts, and political figures that he was courting disaster if he didn’t back down. Continue reading →

Weekend Ethics Catch-Up

If you took an ethics break this last weekend of February, here’s your Ethics Alarms make-up assignment:

 

Charles M. Blow’s Bigoted Anti-Mormon Tweet, Chapter 2: Ironies, Regrets, and Hypocrisy on the Left

Charles M. Blow, trapped in regret-apology hypocrisy. Fortunately for him, his paper doesn't care.

Charles M. Blow, the New York Times columnist who sent his followers an uncivil, unprofessional and bigoted tweet regarding Mitt Romney and his faith during Wednesday’s debate [“Let me just tell you this Mitt ‘Muddle Mouth’: I’m a single parent and my kids are *amazing*! Stick that in your magic underwear.”] issued a fascinating…something...today in response to criticism, which did not come from the supposedly bigotry-sensitive left. He tweeted:

“Btw, the comment I made about Mormonism during Wed.’s debate was inappropriate, and I regret it. I’m willing to admit that with no caveats.”

It is fascinating to me that this is being called an apology by Blow’s supporters and conservative critics alike. If it is an apology, and that is open to dispute, I’d like someone to explain to me how Blow can use “regret” as a stand-in for “I apologize,” and yet the same commentators who are interpreting the word that way have insisted that President Obama’s repeated use of “regret”to refer to past U.S. foreign policy actions was not the equivalent of apologizing, and have in fact stated that this interpretation by conservative critics is “a lie.”

Among those who have defended the President in this way, I believe, is Charles M. Blow. Continue reading →

Thanks and Mea Culpa

The discussion on Ethics Alarms has been especially lively, diverse and interactive this week, and I want to thank all who participated for their time, passion, reason and civility. My goal has always been to foster better ethical analysis through dialogue, and I consider what I read the past several days to be a significant advance. I am grateful to everyone, especially so because it has been a hectic and difficult period for me.

I also am aware that the typos have been proliferating again, and I apologize to all. It is irritating, not to mention confusing, to have to read posts with errors, and it is unprofessional for me to allow the errors to occur. There can be no excuse for it, and I am truly sorry. Unfortunately, I can’t type, I have always been a poor speller, and I am an even worse proof-reader of my own work. Believe it or not, I proof each post at least four times, and use two different spell-check programs. I have begun to re-proof every day’s output before I go to bed, and it is astonishing how often I find typos that slipped through. Skipping a word that I heard in my head (and then read when it isn’t there) is the most common mistake, followed by typing “ed” instead of “es” at the end of words. The typos are more common when I am on the road, like this week, and have to work on my old, small, netbook with the missing keys.

I will continue to make improving this long-time flaw a top priority, and I remain very grateful for those of you, especially the two Jeffs and my old editor Patrice, who have been especially alert and kind enough to  flag my mistakes. Meanwhile, I continue to return to past posts—all 2, 232 of them, and search for typos to fix. And, dammit, I find them, too.

Once again, thanks, everybody, both for your contributions and your patience.

The New York Times Asks: “Should We Be Truth Vigilantes?” Ethics Alarms Answers: “No, Because You Can’t Be Trusted.”

Should Times reporters be like Wonder Woman's lasso of truth?

In an appeal to New York Times readers that is at once alarming, naive, arrogant and ominous, Arthur Brisbane, the Times’ “public editor” (Translation: ombudsman) asks whether the paper’s reporters should be “truth vigilante(s)… should challenge ‘facts’ that are asserted by newsmakers they write about.”

The answer is no, no, no, and for the obvious reasons. Times reporters are biased, and not inclined to challenge dubious statements they agree with or that come from political figures they like, and are inclined to find statements “non-factual” because of their own preferences and biases. Helpfully, the two examples cited by Brisbane are exactly the kinds of statements the Times, and most of the press, are completely incapable of handling fairly. Here’s the first: Continue reading →